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ORTA Anadolu · 2016–2023

Connecting sustainability with commercial performance

LCA across five impact categories for every collection product, supplier mapping for transparency, and margin-focused commercial and operational management.

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During the director role at ORTA Anadolu between 2016 and 2023, responsibilities included leading the implementation of product-level life-cycle assessment and a consumer-facing labelling system, subsequently extended into a mobile app.

LCA was introduced at ORTA, with environmental impacts calculated across five impact categories for every product in the collection. A supplier map was also published to support supply chain transparency.

Sustainability was integrated into corporate strategy through strategy maps and the Balanced Scorecard. R&D priorities were linked to customer and sustainability requirements.

Commercial and operational work also focused on improving margins through customer portfolio analysis, aligning production capacity with customer and order priorities, and precise inventory management. The aim was to connect customer mix, resource allocation and stock decisions with profitability.

This experience was gained within ORTA Anadolu before the establishment of SUA Consulting.